Truck World – Canada’s largest trucking trade show – attracted 18 820 visitors this year, breaking several attendance records in the process.
Over 14 860 visitors walked through the doors of Toronto’s International Centre from 14-16 April, interacting with 3958 exhibitor representatives spread across over 400 stands.
“We attracted more people on each of the first two days than we did during the opening days of any previous Truck World,” confirmed Joe Glionna, vice president of Newcom Business Media, which produces Truck World and its companion Expocam trade show.
““The crowds of buyers and exhibitors speak to the strength of Canada’s trucking industry and the event itself.”
The show also saw a noticeable increase in attendees from Canada’s South Asian community, in a year when a new relationship was forged with JGK Media, Glionna said. The company’s Desi Trucking magazine was named the show’s official South Asian Media Partner.
International Truck and Engine Corporation was the event’s platinum sponsor, while Shell and Manac were the gold sponsors. Truck World is endorsed by the Ontario Trucking Association (OTA) and the Canadian Trucking Alliance (CTA). In opening remarks, David Bradley, CEO of the Ontario Trucking Association, described the ongoing relationship with Newcom Business Media Inc. and Truck World as one of the smartest business decisions his association ever made