Isuzu Motors Limited has announced the launch of Dubai-based Isuzu Motors International FZE (IIF). The new company will act as a wide-range regional distributor to underpin Isuzu’s business activities in the Middle East region.
IIF originally began operating in 2010 as Isuzu Motors Middle East FZE (IMME), offering aftersales services. The just-announced entity adds new vehicle sales to the mix and, according to a statement, will serve 10 countries, including Saudi Arabia, United Arab Emirates, Oman, Bahrain, Jordan, Qatar, Kuwait, Lebanon, Yemen and Syria.
